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#The wild case game walkthrough how to

The complex task dependencies will probably only really be understood in detail by the project manager.The time tracking feature is probably going to be most useful for the accounting department.Visualize the entire workflow with a Gantt ChartĮach of these JTBDs appeals to a different user persona in an organization that might use your product.Create complex workflows with multiple dependencies.Put another way, most products contain many different “ Jobs To Be Done” (JTBD).įor example, a typical project management tool could be used to: List the different jobs that your product can doīusinesses that design linear product tours neglect the fact that most products have multiple use cases! Now let’s walk through how you might go about building your product walkthrough for your SaaS business.

#The wild case game walkthrough how to

(Aside: this is why we would never recommend building product tours on Intercom!) How to build an Interactive Product Walkthrough for your SaaS Without completing step 1 and creating an email list, the user is too early in their customer journey to need the newsletter feature in their product walkthrough. It makes no sense at all to show step 2 until step 1 has been completed. Seems reasonable enough at first glance… until you realize that there’s no conditional logic at work.

The user has already seen the feature and dismissed it.

The user has already seen the feature and engaged with it.

The user is too advanced in their product journey.

The user is too early in their product journey.

This is generally for one of four reasons: They show features to people who don’t need to see themīy showing so many features to each user in the same way, traditional product tours often end up showing people features that are just not relevant to them. This is a sure way to bore and overwhelm your user.īy contrast, an interactive walkthrough shows the user only what they need to get to the point of activation, and because it is interactive, the user is an active participant in the process. Product tours take a product’s features out of context… and then dump all those features on the user at once! It’s well-understood by psychology that we learn best through first-hand experience. Product tours go against how humans learn This means that an interactive walkthrough will feel less like a lecture and more like a conversation. You can set this up in such a way that you can respond to the in-app actions of your user. The key point here is that you, and not your user, are taking the lead on what to show them.īy contrast, an interactive walkthrough is usually more reactive. If you use a product tour, each new user will get the same onboarding experience that you have determined ahead of time. New users always experience some kind of learning curve at the start of their product journey.

Some examples of companies that built successful walkthroughs with Userpilot are Postfity, Kontentino and Rocketbots.

They should not be excessively linear or time-driven.

Experience flows in a walkthrough should be triggered according to whether users have completed custom events.If you need more than one experience flow, make sure the second flow is delivered only to users who have completed the first one. Then build a welcome screen that segments users by persona and deliver them a personalized walkthrough that leads to activation. Identify what it takes for a user to activate. To build your own product walkthrough, list all the use cases of your product and create personas for each one.Tours tend to show people tons of features they don’t actually need, which is overwhelming and annoying. Walkthroughs are more personalized and less top-down than product tours.A product walkthrough introduces a new user to your product by encouraging them to take specific actions that will lead to activation.Today, we’ll take a look at what makes a good walkthrough and give you a few examples! TL DR Ideally your walkthrough is an interactive one so that the user is engaged and feels like they are an active part of the process. The key objective of a good product walkthrough is to promptly direct the user to their first “Aha Moment,” thereby maximizing the odds of both activation and Day 1 retention. If you’re a long-time product manager, you’ll know that your product walkthrough can make or break your SaaS business.